DIGITAL SUMMIT RECAP: Love Your Practice – Practice Growth and Management FREE Event

 

In February 2019, Lhasa OMS, CSOMA and Smarty Practice presented the first Practice Building and Management Digital Summit solely intended to help practitioners grow their business and improve skills in areas such as Digital Marketing, Leveraging Technology for Profitability and Choosing the Ideal Practice Model.

We called this event:  Love Your Practice  

WATCH OUR SESSIONS ON DEMAND – FOR FREE! 

Choose the session you would like to watch below

 

Digital Marketing Playbook for Small Businesses 

Featuring:

Lhasa OMS VP of Creative, Todd O’Leary discussing the importance of Branding.  

Lhasa OMS VP of Marketing, Carl Schwartz discussing finding new patients through Digital Marketing and SEO.

Smarty Practice Founder and CSOMA Board Member, Kim Neumann, L.Ac discussing Email Marketing and Patient Education through email.

<<WATCH THE DIGITAL MARKETING PLAYBOOK FOR SMALL BUSINESSES>>

<<VIEW SLIDES FOR BRANDING WITH TODD O’LEARY>>

<<VIEW SLIDES FOR DIGITAL MARKETING WITH CARL SCHWARTZ>>

<<VIEW SLIDES FOR EMAIL MARKETING WITH KIM NEUMANN>>

 

Due to Technical Issues with screen sharing – the Email Marketing segment did not include the tutorials.    Kim re-recorded the content.    Visit https://www.acupuncture.buzz/lyp/ and use password:  LYP (all caps).

Includes:

  • Re-recorded presentation – Vimeo (also password protected: LYP all caps)
  • Email scripts, In-office scripts and new patient survey questions – PDF and Word
  • Mailchimp templates

 

Panel Discussion:  Choosing Your Ideal Practice Model

This panel featured:

Dr. Lamya Kamel discussing working in a Multi-Clinic/Integrative setting.

Ra Adcock, L.Ac.(Love your Practice Co-Host) discussing her experiences working in a hospital setting (and private practice).

Sarah Hart, L.Ac. discussing her experiences as a newly licensed practitioner working part-time at Modern Acupuncture.

 

<<WATCH THE PANEL DISCUSSION NOW>>

 

 

Leveraging Technology for Profitability

Kenan Akbas, L.Ac., Co-Founder  – Unified Practice

<<WATCH:  LEVERAGING TECHNOLOGY FOR PROFITABILITY>>

<<VIEW SLIDES>>

 

Increasing Your Practice Revenue: How to Incorporate CBD Into Your Practice

Chad Conner, L.Ac., Co-founder/CEO – Pure Ratios

<<WATCH VIDEO NOW>>

<<VIEW SLIDES>>

 

Creating an LGBT-Inclusive Practice Can Grow Your Patient Base

Featuring:  Katrina Hanson, L.Ac. – Prism Integrative Acupuncture

<<WATCH VIDEO NOW>>

<<VIEW SLIDES>>

<<VIEW HANDOUT>>

 

Over the course of 2 days, attendees got to hear amazing inspirational talks from industry leaders such as:

 

Matt Callison, L.Ac. Founder and President of  the Sports Medicine Acupuncture Certification Program

<<WATCH the Keynote Address from Matt Callison>>

 

Dr. Lamya Kamel, L.Ac, Dipl. OM, MSTOM, DAOM from Aligned Modern Health

 

<<WATCH: From Dreams to Reality:  Pragmatic Ways of Building a Successful Practice>>

 

Dr. Greg Lane, DACM, L.Ac from the Pacific College of Oriental Medicine 

<<WATCH:  Commit to Showing Up, Put in the Time and Succeed!>>

 

Robyn (Ra) Adcock, L.Ac the Executive Director for the California State Oriental Medical Association 

<<WATCH:  5 Simple Strategies to Capitalize on Industry Trends>>

<<VIEW SLIDES>>

 

 

 

We hope you enjoyed the content and hope to see you at future events!

 

Please contact [email protected] with questions and/or feedback.